Hey everyone, it’s your boy back again with another story from the trenches. Today’s topic? Packers sponsors. Yeah, you heard that right. We’re diving into the world of sponsorships for the Green Bay Packers. Let me tell you, it’s been a wild ride.
So, it all started a few weeks back. I got this idea in my head – I wanted to really get into the nitty-gritty of how sponsorships work for a major NFL team like the Packers. I mean, this is a team with history, with a huge fanbase, the whole nine yards. I started doing some digging, just to see what I could find out there in the public domain.
First, I scoured the internet for any info on who the current sponsors are. Turns out, there’s a bunch. Found this one big name, American Family Insurance, which seems like a pretty major player. They’re the “Official Insurance Partner,” which, you know, sounds fancy.
- American Family Insurance
- Kohl’s
Then, I dug a bit deeper. I wanted to know, what’s the deal with these sponsorships? How do they work? What do the companies get out of it? What do the Packers get out of it? It’s all about the Benjamins, right?
I stumbled upon some interesting tidbits about the Green Bay Packers Foundation. Apparently, it’s a separate thing from the team itself, and it does a lot of charity work. They support all sorts of causes, like promoting families, helping with player and fan welfare, making sure kids are safe and educated. That’s pretty cool, I gotta say. It’s not just about the money, there’s a community aspect to it. Seems the foundation received grants to fund many organizations.
I also learned that the Packers have some surprising sponsors that you won’t believe. Not gonna spill all the beans here, but let’s just say it’s not just the usual suspects you’d expect.
Now, here’s where it gets personal. I decided I wanted to reach out to someone on the inside, someone who actually deals with this stuff day-to-day. I managed to get in touch with a guy named Benzel. I guess I found his name on internet and he’s the vice president of sales and business development. That’s a mouthful, but basically, he’s the guy who handles the sponsorships, the tickets, the premium seats, all that jazz. And it seems that the Green Bay Packers organization prepares for its regular-season opener against the Philadelphia Eagles on Friday night in Brazil.
It’s kinda cool to know there are these behind the scenes things. I mean, I am a Cheesehead, and I learned that Cheesehead is a nickname for a fan of the Green Bay Packers.
I also found out that way back in 1952, this player Tony Canadeo, became the second Packer to have his number retired. Number 3, if you’re curious. He played for 11 seasons and was the first Packer to rush for over 1,000 yards. A real legend. Oh, and I bumped into these two ladies, Brenda Krainik and Candy Conard, at a game once. Super fans, they were.
Anyway, back to Benzel. We chatted for a bit, and he gave me some real insights into how it all works. It’s a lot more complicated than I thought. Negotiations, contracts, making sure both sides are happy. It’s a whole process. But it made me appreciate the business side of things a lot more. This guy works hard to make sure the Packers have the resources they need to keep the team going strong.
What I Learned
So, what did I learn from all this? Well, first off, sponsorships are a big deal. They’re not just about slapping a logo on a jersey. They’re about partnerships, about community, about making sure a team like the Packers can keep doing what they do best. Second, there are real people behind these deals, people like Benzel, who work their tails off to make it all happen. And third, the Packers, they’re more than just a football team. They’re a part of the community, and their foundation does a lot of good.
It was a fun little adventure, diving into this world. And hey, maybe next time I’ll tackle another behind-the-scenes topic. Until then, keep it real, folks.
